You're likely seeing people come through your doors a bit more these days, we hope! But how do you connect with prospects that haven't stepped foot in your door? Interested buyers are likely doing their research online. Or they may be hesitant to step foot into a fitness center right now. Help set the stage of what the experience is for a prospect with a video club tour highlighting your facility, amenities, programs and team.
Here are 5 tips for filming a club tour from Active's Digital Specialist Alvin Dizon.
- Film a tour with your phone.
- Make a list of all the amenities you'd like to feature. It might be a good idea to highlight ways you are keeping your facility clean or preventing against COVID.
- For YouTube + Facebook film horizontally.
- For Instagram, film vertical.
- Keep your movements slow and steady.
Now, take these tips, go out, and film. Then review, edit, upload + share your fitness center club tour online. Drop us a note and tell us how your video turned out here.
Have questions or need support with your digital marketing strategy? Team Active can help. Learn about our marketing services here.
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Alvin Dizon is our Visual Specialist for Active Wellness. Aside from creating/editing photos and videos, Alvin also enjoys making things. During these tough times, he's been working on a lot of projects around the house to escape from some of the craziness in the world right now. He encourages everyone to find what that is for them. If you try something new and find out that it’s not your cup of tea, that’s alright. You’ve still learned something and it made you a more enlightened person than you were before.