Jerry Cardinali

Recent Posts

7 Tips for Membership Sales Success

[fa icon="calendar'] Jan 23, 2019 10:57:25 AM / by Jerry Cardinali posted in Membership Sales, Memberhips, Sales Success

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Our Active Membership Teams compiled our top sales best practices to ensure a successful sales year ahead.

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Active Drives Membership Sales Success at Tenant Fitness Center

[fa icon="calendar'] Nov 21, 2018 1:13:26 PM / by Jerry Cardinali posted in Corporate Wellness, Tenant Fitness, Fitness Management

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The Situation

Earlier this year, Active Wellness opened a 12,000 sq. ft. fitness center at the Century Plaza Towers located in Century City, California. This tenant only fitness center amenity is available to 9,000 employees who work at the business park.

Members enjoy instructor led group fitness classes as well as virtual video led classes, personal training, private Pilates training, small group training, and full-service locker rooms stocked with luxury toiletries and amenities.

Team Active team was responsible for launching the fitness center from the ground up including design, equipment procurement, hiring, programming and sales.

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