Our teams are hosting a number of social events at our clubs and welcoming guests into our doors with community outreach events. When we host in-club events and attend community outreach events we build brand awareness and loyalty, connection and lead generation that often converts to membership sales.

Most recently our Active Wellness Center teams hosted a Spring Open House with record-breaking results of 147 sales across all four locations PLUS 150 new leads generated in just one day. This was accomplished as a joint effort of our incredible sales and operations teams at each location, supported by a marketing push of direct mail, targeted email and social media promotion. 

Learn more about Active’s Marketing services here and learn more about the first commercially branded, medically integrated wellness center chain, Active Wellness Center here.

You might also like:

https://www.activewellness.com/blog/how-to-host-gym-events-again

https://www.activewellness.com/bloghow-to-retain-your-team-and-culture

Blog Contributor:

Marketing Manager Jessica Isle

Jessica is the Marketing Manager for Active Wellness and leads our B2C strategy for our partners with a focus on medical fitness including overseeing the marketing at our Active Wellness Center locations. Jessica’s 10+ years of fitness marketing experience combined with a background in the community sector gives her unique insight on creating mission-based brand experiences that support membership growth and retention. She has been featured in industry publications like Club Solutions and as a speaker at IHRSA's International Convention, Medical Fitness Association Annual Conference and Club Industry's Future of Fitness 2021. Jessica works from her home state of Tennessee where she enjoys hiking, yoga and time with her two active boys.